AMBER STUDIO COOKIES POLICY

Who we are

The data controller is Amber Studio S.A., a company duly registered under the Romanian Law, having our headquarters in Romania, Bucharest, 1st District, 15 Charles de Gaulle Square, Charles de Gaulle Building, floors 10 and 11 (“Amber Studio”).

Overview

This Policy regulates the use of cookies onto our website: www.amberstudio.com (“Website”) and about how the user can interact or delete cookie files.

Cookies

Cookies are small text files that are placed and stored on your computer, smartphone or other Internet-optimized device when you visit a website. Cookies are a convenient way to carry information from one session on a website to another, or between sessions on related websites, without having to burden a server machine with massive amounts of data storage. Storing the data on the server without using cookies would also be problematic because it would be difficult to retrieve a particular user's information without requiring a login on each visit to the website.

If there is a large amount of information to store, then a cookie can simply be used as a mean to identify a given user so that further related information can be looked up on a server-side database. For example, the first time a user visits a site they may choose a username which is stored in the cookie, and then provide data such as password, name, address, preferred font size, page layout, etc. - this information would all be stored on the database using the username as a key. Subsequently when the site is revisited the server will read the cookie to find the username, and then retrieve all the user's information from the database without it having to be re-entered.

Amber Studio can make use of cookie type files (tiny files that are stored on your computer's hard drive or mobile device that identify your computer or mobile device when you access certain web pages or apps and may store information about you, such as behavioral data).

If you are going to share personal information with us, cookie shall apply, and you have all the legal rights as explained in our Privacy Policy.

What Are Third Party Cookies?

Content sections from certain websites or certain website functionalities may be provided through third parties/providers (for example, a video). Such third parties may place these cookies on the website (called “third party cookies” since they are not placed by the owner of the website). The third-party providers must also observe the legal regulations in force and the confidentiality policies of the website owner. More details regarding the manner in which these third parties handle the placement and use of cookies and similar technologies may be found in the corresponding policies of such third parties. In the table from the “What cookies does this website use?” section, you can identify the third parties that provide cookies for this website.

What types of cookies do we use?

Necessary - necessary cookies are essential for the proper functioning of the website. These allow the use of basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies. Necessary cookies can be installed only by the Amber Studio through the Website. The legal basis for data processing in connection with the use of necessary cookies is the necessity of processing for performance of a contract (Article 6(1)(b) GDPR).

Statistics - Statistics cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously. The www.amberstudio.com website uses these types of cookies only if you express your consent in this respect by ticking the corresponding box from the consent mechanism implemented on this website. The legal basis for the processing of personal data in connection with the use of statistics cookies by the Amber Studio is its legitimate interest (Article 6(1)(f) GDPR), consisting of ensuring the highest quality of services provided on the Website.

Marketing - marketing cookies are used to deliver many types of targeted digital marketing. They store user data and behavior information, which allows advertising services to target audience groups according to variables including location, interests, behavior on your website, behavior on search engines, behavior on social media. The www.amberstudio.com website uses these types of cookies only if you express your consent in this respect by ticking the corresponding box from the consent mechanism implemented on this website. The legal basis for the processing of personal data in connection with the use of marketing cookies by the Amber Studio is its legitimate interest (Article 6(1)(f) GDPR), consisting of carrying out marketing activities.

What kind of cookies do we use?
COOKIES (FUNCTIONALITY SUMMARY)NAMEDESCRIPTIONCOOKIE LIFETIME
Necessary CookieLawInfoConsent Records the default button state of the corresponding category & the status of CCPA. It works only in coordination with the primary cookie. 1 year
Necessary cookielawinfo-checkbox-necessary Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the “Necessary” category. 1 year
Necessary cookielawinfo-checkbox-analytics Set by the GDPR Cookie Consent plugin, this cookie is used to store the user consent for cookies in the category “Others”. 1 year
Necessary cookielawinfo-checkbox-others Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the “Advertisement” category. 1 year
Necessary cookielawinfo-checkbox-advertisement Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the “Advertisement” category. 1 year
Necessary elementor This cookie is used by the website's WordPress theme. It allows the website owner to implement or change the website's content in real-time. Never
Necessary ARRAffinitySameSite This cookie is set by Windows Azure cloud, and is used for load balancing to make sure the visitor page requests are routed to the same server in any browsing session. session
Necessary ARRAffinity ARRAffinity cookie is set by Azure app service, and allows the service to choose the right instance established by a user to deliver subsequent requests made by that user. session
Marketing _fbp This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website. 3 months
Marketing fr Facebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin. 3 months
Marketing YSC YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages. session
Marketing YSC YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages. session
Marketing VISITOR_INFO1_LIVE A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface. 5 months 27 days
Statistics _ga The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. 52 years
Statistics _gid Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously. 1 day
Statistics _gat_UA-65775529-2 A variation of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behaviour and measure site performance. The pattern element in the name contains the unique identity number of the account or website it relates to. 1 day
Statistics CONSENT YouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data. 2 years
Analytical and marketing tools used by the partners

Amber Studio and its partners use various solutions and tools used for analytical and marketing purposes. Below you will find basic information about these tools. Detailed information in this regard can be found in the privacy policy of the respective partner.

[GOOGLE ADS]

Google Ads is a tool that allows you to measure the effectiveness of advertising campaigns carried out by the Amber Studio, allowing for the analytics of such data as, for example, keywords or the number of unique users. The Google Ads platform also allows us to display our ads to people who have visited the Website in the past. Information on data processing by Google in the scope of the above service is available at the link: here.

[GOOGLE ANALYTICS]

Google Analytics cookies are cookies used by Google to analyse the use of the Website by the users, as well as to compile statistics and reports on the functioning of the Website. Google does not use the collected data to identify the user, nor does it combine this information to enable identification. Detailed information on the scope and principles of data collection in connection with this service can be found under the following link: here.

[FACEBOOK PIXEL]

Facebook Pixel is a piece of code that Amber Studio put on the Website and that allows him to measure the effectiveness of his advertising by understanding the actions people take on the Website. Detailed information on the scope and principles of data collection in connection with this service can be found under the following link: here.

Don't Track option

Each Internet browser grants you the option largely presented as “Do Not Track”, which makes your device automatically send a code to each visited website, stating that you don't want to be tracked. This option can be found here:

Specific “Do Not Track” Option for each browser can be found here: